How to Automatically Post to Social Media from Your Blog or Newsletter's RSS Feed

How to Automatically Post to Social Media from Your Blog or Newsletter’s RSS Feed

If you might have a weblog or publication, you in all probability have an RSS feed, which merely is the weblog’s content material in a machine-readable format. You in all probability even have social media accounts, like Twitter, YouTube, Instagram, Facebook, or LinkedIn. With a number of easy steps, you may automate the complete course of so each time you replace your weblog a publish will go to all of your social media accounts utilizing your RSS feeds.

What is an RSS Feed

RSS stands for “Really Simple Syndication” and it’s a feed of modifications to your web site, often articles, that may be simply learn by a pc. For instance, in case you add a brand new weblog publish, the RSS feed will present a brand new publish was added.

Here is a snippet of our RSS feed.

How we used Firebase to build Ayrshare

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You can see within the instance the essential construction of the RSS. The are descriptions, title, and even hyperlinks. If you need to dive deep, try the RSS specification.

Most blogs have an RSS feed. If indirectly talked about on the positioning with an icon, you may attempt appending /feed or /rss to the positioning’s url. For instance Emily Oster’s Substack publication at has an RSS feed at

Why have an RSS feed?

The format is helpful for content material aggregators. akin to Feedly or or Panda, so you may learn all you favourite publication or blogs posts in a single place. In reality, RSS formatted knowledge isn’t simply helpful for blogs. Any weblog content material or publication content material you need consumed by one other service, e.g. an app, api, or server, can use an RSS feed.

Furthermore, sending RSS feed to social media permits you to take your web site’s content material and automate the publication to your social networks.

Social Media Automation

After you write a weblog/publication publish or produce some content material, you in all probability unfold the phrase by posting to your social media account. With an RSS feed it can save you time by having all of your new content material robotically posted to the networks like so:

RSS Feed to Facebook

There are a number of social media scheduling instruments that help automating RSS feeds posting to social media, akin to Sendible or SocialChamp. Note: Buffer had an ideal RSS auto posting function, however removed it in May, 2020.

Let’s have a look at an instance of sending your RSS feed to Facebook utilizing Ayrshare, which is a social media scheduling software API. While this instance makes use of a typical Substack RSS feed, you should utilize any RSS feed, akin to YouTube’s RSS feed to publish all of your new movies.

Setup Auto-Posting from the RSS Feed:

  • Find and duplicate your RSS feed url. If you might have a weblog or publication, attempt including a /feed or /rss on the finish. If you may’t discover the RSS URL, attempt our RSS Finder. For instance, a Substack publication feed ends in /feed.
  • Go to Ayrshare and create a free account. It is free for up to 25 posts a month.
  • You’ll want to setup your social accounts, such Facebook Instagram. After signing up you’ll be within the Ayrshare dashboard, click on the “Social Accounts”. It solely takes a number of seconds per community. The obtainable social networks for RSS are: Instagram, Facebook (Pages and Groups), LinkedIn, Twitter, Telegram, and Pinterest.
  • Now let’s add your RSS feed. In the Ayrshare dashboard click on the “RSS Feed” tab on the left and enter in your RSS URL.
Setup RSS feed
  • Finally, Click “Add RSS” after which your feed will seem. In about 10 minutes your first publish will seem.
Add RSS feed

Now each time you create a brand new newsletters publish or add content material to your RSS feed you’ll robotically publish to your entire linked social networks. You may even add a YouTube RSS feed.

Add Your RSS Feed Using the API

One ultimate technique to add and handle your auto-posting from the RSS feed is by way of the API. The /feeds API endpoint provides you the power to add or delete feeds, and subscribe to a webhook to be notified of latest posts.

Automated an RSS Feed API

Here is instance JavaScript code to add the brand new RSS feed:

const fetch = require("node-fetch");
const API_KEY = "API_KEY";
const url = "https:///";

fetch("", {
      technique: "DELETE",
      headers: {
        "Content-Type": "application/json",
        "Authorization": `Bearer ${API_KEY}`
      physique: JSON.stringify({ url }),
      .then((res) => res.json())
      .then((json) => console.log(json))

While the system will attempt to discover the feed for an internet site, I like to recommend including the complete URL of the feed to ensure the proper one is discovered.

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