Blog / Guiding Your Own Path Through Your Business
It’s How You Develop Your Earnings Growth Program
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Accrue is a advertising firm in Calgary, Alberta. More particularly, we’re a gross sales and advertising teaching and consulting agency for the house owners of start-ups and small to mid-sized companies. Learn extra About Accrue Marketing.
Hi I’m John Watson with Accrue Marketing.
If you’re able to Make The Shift and information purchasers via what you are promoting, you have to information your individual path as properly.
You have to ask your self:
- Who can we must be to succeed in, have interaction, enroll and retain purchasers?
- How will we function?
- What controls will we’d like?
- What sequence do we have to observe?
We’ve been asking these questions for 20 years. So we developed a advertising management roadmap known as The 20 Ways of Being. It’s a sequence of 20 management conversations, cut up into 3 legs of your journey.
The 3 legs are Design, Build and Grow.
The Design Stage is about defining what you are promoting.
The Build Stage is about establishing your gross sales and advertising infrastructure.
The Grow Stage is about creating shopper relationships.
Each of the 20 conversations invitations you to grasp a core side of enterprise growth. Each dialog builds on the final, from basis to roof. The 20 methods function your roadmap for rising what you are promoting. Its additionally serves as a diagnostic framework for uncovering issues and bettering efficiency.
After many years of growth, we’re excited we’ll be publishing our e-book that introduces our 20 Ways of Being roadmap in 2020.
As a primary step, learn this text on Ways of Being, it describes what they’re and the way they work in your life and enterprise.